Maggie Thompson

Creative & Campaigns

Bollywood Tacos

Marketing Campaign | Local Restaurant

Presented to the business owner as a team project: Developed a digital marketing plan for Bollywood Tacos focused on reaching more local families and Milledgeville residents. 

Created a loyalty rewards campaign, social media strategy, email strategy, and 90-day promotional plan to help build year-round customer engagement.

Avery Communities

Rebranding | Construction Business

For a class group project, we rebranded Avery Communities, a family-owned homebuilder in Middle Georgia. We kept the family heart of the company but gave it a fresh, modern look, including a new logo, new color palette, and a font pairing that feels sturdy but easy to read.

We designed business cards and put everything into a full brand guidelines doc to present to the owners.

Battery Recycling

Campaign Plan

For another project, we built a full campaign plan to boost battery recycling among young families in metro Atlanta. Our research showed Georgia has low awareness and no statewide battery recycling law, so we centered the plan on a family-friendly Recycling Fair.

It brings together schools, local fire stations, and a Duracell sponsorship, with a school contest to get kids and parents involved. The plan also covers the target audience, framing strategy, objectives, and media outreach.